SEO Services Wollongong unveils facts behind Magic of SEO
SEO Marketing for Companies in Wollongong has a specific science (or magic) behind it which makes it a thing that is not always easy to figure out, especially if you are a company in Wollongong just beginning. But with some awareness, guidance and even experimentation you too can start to know just how to get your business’s SEO efforts really working for you.
It was put so wonderfully by the men and women over at Search Engine Land that there is a ‘periodic Table of SEO’ full version found here http://searchengineland.com/seotable.
It is such an excellent idea and a fantastic method to show people the best ways to think about SEO. Because yes, just like in 1869 when Mendeleev first put together the periodic table he started to show people that there were connections and patterns between the elements. So let’s pull back the curtain to reveal the secret inner workings and discover that there was a rabbit in the hat all along, and that it is skill and know-how, not the arcane arts which will help you succeed in your Wollongong SEO endeavours.
The first Column of the periodic table of SEO is Content. And this is rightfully first on the checklist because “Content Is Key”. Since the Google Panda and Penguin updates, the significance of original and appealing material has been ever enhancing which is why we will find areas such as ‘quality’, ‘fresh’, and ‘research’ here. You may also spot the Red ‘Vt’ which is a clever warning about thin content because that is what will start to interfere with your Wollongong SEO efforts.
Architecture is an appealing On-page factor for your SEO. And the elements noted here are important from a technical, and user-interface level. Because you have aspects such as the Crawl (Ac) and technical areas such as URLS (Au) and HTTPS (Ah). But the clever part of this is the importance of speed (As) because this helps the Google Spiders to an extent, but is also important because you have to bear in mind that you are facing people who can be unpredictable and uninterested easily. So if your web page takes too long to load, they will undoubtedly just leave.
This column in the table delves deeper into the specialised and crosses into a few areas of content and writing– especially where it gets abused. So biggest part of this that I would have you concentrate on is avoiding the downsides listed – the Hidden (Vh) and the Stuffing (Vs) because these are points that people who barely know SEO think they can get away with. And the reality is you can not because Google never likes people who cut corners, and take care of those who are worthy.
Moving to the Off-page elements I would certainly point out the importance of Authority (Ta) but would also warn you not to become too obsessed with it. Because Authority can mean a lot of things and includes aspects like Page Authority, Domain Authority and Link Authority. Which basically all boils down to trust. Don’t worry too much about the initial two because there really isn’t much you can do to alter your authority rank, and it is near impossible to get a 100 % authority because that is conserved for places like Google and Facebook. But you can repair you Link Authority– how? By making sure you build links using places that you trust and don’t seem dodgy. Make sure you get links from areas you in fact want your business to be related to.
just like I mentioned before, when it involves Quality (Lq) it is extremely important to SEO to make sure you audit your links and focus on trusted and quality sources for your links– potentially even try and add the local component with Wollongong businesses. It also goes without saying that the number of links (Ln) is rather critical. Please also stay away from any paid links (Vp) or strategies that appear to be Spam (Vl).
This is your more express user details and incorporates the ‘Local factor’ which has become really necessary since Google Pidgeon because it forces the focus and emphasis upon local business such as in Wollongong, which actually helps with the Country (Pc) and Locality (Pl) elements here.
and finally the all-important (and often overlooked) part of SEO, the social networking sites elements. This is nonetheless a contended area because it is tough to tell just how much influence shares (Ss) really have upon SEO from Google’s perspective. But it is without a doubt that your reputation (Sr) with your fans both via the internet and in the local Wollongong area is highly important because it will help through traditional brand awareness.
So that essentially is the science of SEO! Again, I enjoy how simply this image puts it, and how it shows the link between all of these areas. Since it helps to have it in this format to show people how it works, and yet not have it seem too menacing or complex. With the trend in Updates, this is all expecteded to change after a while, but for now, and as we go into 2016 let’s all try and ensure we understand SEO as best as we can so we are readied for what comes next. If you are trying to find any more thorough or specific support then please feel free to contact us here at Internet Marketing Experts Wollongong. You can call us on 1300 595 013 or visit, www.internetmarketingexpertsWollongong.com.au.